Seattle Traffic 🚦

In progress (but not completely secret 😄). Redesign and develop, from conception to production, SeattleTraffic.org based on user research and usability testing.

Current Seattle Traffic design draft.
Current draft. Preview the design or view the code.

Challenge

Improve accessibility, user experience, and visual design of SeattleTraffic.org by incorporating findings from user research and usability testing. Communicate effectively intra‐ and inter‐agency.

Outcome

Developing a fully‐fledged WordPress theme that has been thoroughly tested for accessibility, inclusivity, and usability. Improved brand awareness and understanding.

Seattle Traffic launched at the beginning of the “Seattle Squeeze,” and was created to help people commuting in and around Seattle understand the changes happening and access resources for improving their time spent.

Want to see more?

I can’t reveal everything, but I can let you know to look out for the new redesign to be published live early November 2019. We are aiming to get the redesign live before tolling begins on SR-99!

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